If your a business owner looking for more than the package of the day, looking for something fresh, looking for something exciting, looking for new ideas than look no further than LBI Media Inc.
LBI Media Inc., is locally owned and locally operated, with LIVE and LOCAL talent to deliver your message quickly and in a fashion that get’s results.
LBI Media Inc., is the flagship of the AHSAA Radio Network, for everything high school sports related it comes out of our broadcasting facility in Alexander City, Alabama and delivered to over twenty-eight affiliates statewide.
Radio Stations:
-
WKGA-Kowaliga Country 97.5 is home of Auburn University Basketball and Football Athletic broadcasts, MRN and PRN NASCAR Cup Series broadcasts, Benjamin Russell High School Football and access to the BIGGEST concerts and events in Kowaliga Country.
-
WFEB-B101 Sylacauga’s Best HITS & All Time Favorites is home of the University of Alabama Basketball and Football Athletics broadcasts, Sylacauga Aggies Football, Basketball and Baseball and access to the BIGGEST concerts and events in Central Alabama.
-
WDNG- 1450 AM/95.1 FM The Mountain is a Classic Rock is the home of the Jacksonville High School Golden Eagles football and basketball, MRN and PRN Menard’s ARCA, Camping World Truck, xfinity, and NASCAR Cup Series broadcasts plus access to the BIGGEST concerts and events in Central Alabama.
Television:
-
WAXC-TV 3 is Lake Martin’s ONLY local and live TV station, home of Dadeville Tigers High School Football, AHSAA Friday Night Scoreboard LIVE, Friday Night Scoreboard Show, Gospel Heritage Video, It’s All Good, The Front Porch LIVE, Sportz Blitz LIVE, Saturday Sports Countdown and a Heartland TV affiliate.
Digital Platform:
-
OTT/CTV offers business owners with access to the most advanced advertising solution in the market. Powered by three distinct methods of audience targeting, getting the right message in front of the right person at the right time has never been more effective.Lake Broadcasting’s OTT/CTV advertising solution allows marketers to be able to target both big screen and small screens, and also attribute a lift in in-store foot traffic from households that have been served OTT/CTV ads. OTT/CTV advertising with Lake Broadcasting is the most effective way to deliver video creative to a specific audience and attribute an ROI to your advertiser campaign.
-
Geo-Fencing brings advertisers a powerful, efficient, and accurate new way to target specific households and businesses with digital advertising.Addressable Geo-Fencing can be used both as a stand-alone tactic and to improve the results of addressable TV campaigns, direct mail campaigns, and other marketing efforts that target specific households. By extending the reach, improving the frequency, and providing foot traffic attribution, Addressable Geo-Fencing makes all household targeting efforts more effective. To use Addressable Geo-Fencing, advertisers upload up to 1 million street addresses into the Lake Broadcasting platform. Those street addresses are then automatically converted into geo-fences that conform to the plat lines of each address. Then, devices seen within those plat lines are targeted with mobile, video, and/or OTT/CTV ads. Additional data targeting overlays can also be applied.
-
Search Re-targeting reaches more searchers, more often, and more effectively with Lake Broadcasting’s industry leading keyword-level search re-targeting. Our keyword-level search re-targeting enables advertisers to combine the effectiveness of search with the reach and brand impact of display. Intent data captured while a user is searching is generally the most effective targeting data available. Using search retargeting, advertisers are able to target prospects with display ads based on the searches they perform across the web.
-
Site Retargeting roughly 98% of consumers will leave a site without converting. Here is your chance to re-engage them with a completely new level of performance and insight. Site Retargeting targets users who have already visited your site while they are visiting other sites across the web. Site retargeting is a highly effective method of converting site visitors into purchasers. We bring the advantages of element level marketing to site retargeting. While most retargeting companies still operate at the group segment level, we enable bidding, reporting, and optimizing down to the smallest data elements, such as products, categories, or pages viewed.
-
Contextual Targeting engages new customers by showing them ads that resonate with the content they are already consuming. Contextual targeting looks at the category or keywords of the current page a consumer is viewing and then serves them ads that are highly relevant to that content. So, viewers only see ads they’re interested in, and you only serve valuable impressions to the right viewers.
-
Programmatic Video engages new customers by showing them video ads across premium publishers. Video is an excellent medium for reaching users via desktops and mobile devices. Real-time bidding allows us to target users based on geography and online behavior.
-
Pre-roll Video Ads appear immediately before free video content on publishers like CNN.com, Forbes, ABC Family, MLB.com, Local News Sites, and others.
-
Mid-roll Video Ads appear within the content of longer videos, such as complete television episodes.
-
Post-roll Video Ads appear at the end of a video.
-
Non-skippable Ads are 15 seconds or less, ensuring that prospects complete the video before continuing to their free content.
-
Skippable Ads greater than 15 seconds are skippable after the first five seconds.
-
In-banner Video are converted to in-banner format and size to run in standard display ad spaces.
-
Targeting are tactics to reach the right user at the right time. With a large enough geo, we can target users with site, search, keyword, contextual, and category targeting.*